Kelly’s passion for flowers started at the age of 15, when she started working at a local flower shop in Texas. Little did she know that start would catapult her into a lifelong career in the floral industry. 

After graduating with a marketing degree, Kelly began her career with several large retailers where she stayed close to her passion. First with Kroger, where she worked in one of their floral design centers eventually becoming a buyer in their corporate office. A few years later she joined H-E-B Grocery where she developed and led what is known as one of the premier floral programs in North America. As Director of Floral Marketing and Procurement, Kelly deepened her passion for flowers and plants. She spent time with farms all over the world and saw firsthand the breeding process, working directly with farms in Holland, South America, Florida, Texas, and California. She always made sure her customers had the freshest product grown. Kelly pioneered industry-changing initiatives such as the first Guaranteed Flower Vase Life. Always energetic and driven, Kelly decided it was time to step away from the retail side and began working with one of the largest potted plant growers to develop and launch new genetics of long-lasting hydrangeas. With that complete, and with many years of experience working with and loving flowers, she knew it was time to create and grow something new. 

Meet Bella, our vibrant Operations Manager with 3 years of experience and a background in kinesiology. Bella's expertise lies in operations, where she excels in educating fellow team members on cutting-edge systems and applications, including software, mass communication procedures, and organizational apps.

With a positive attitude and boundless energy, Bella is a driving force in the workplace, inspiring her colleagues to strive for success. She draws daily inspiration from her dad, who instilled in her invaluable knowledge, her supportive boyfriend who encourages her to pursue her dreams, and her creative mom, with whom she shares a passion for innovation.

Outside of work, Bella's heart belongs to her two dogs and cat, and she loves channeling her creativity into various projects. In her downtime, you'll find her exploring nature on hikes, honing her crochet skills, or delving into new creative endeavors.